
COMPANY PROFILE
COMPANY TYPE:
Financial Advisory
BUSINESS SIZE:
Medium Size Firm
THE CHALLENGE
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Lead Generation
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Content Distribution (Email & Social Media)
Project Activities
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Lead Generation Website Development (with tracking & analysis)
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Submit Video Production (Interview Style)
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Event Promotion (Email Marketing & Paid Digital Advertising)
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Content Production & Distribution
JarredBunch came to Digital Paradise with the idea to put on a virtual conference where 24 speakers would share their expertise relating to succeeding as a business owner. Digital Paradise worked with JarredBunch to develop a framework in which they could leverage the audiences of each speaker to generate new leads for their business.
We built a lead generation website to educate visitors about the event through engaging design and copy, acquire their email addresses, and follow up with email sequences to promote the event and JarredBunch. Speakers were encouraged to promote the event with promotional emails and graphics provided by Digital Paradise. Further traffic was driven to the site with a paid LinkedIn ad campaign targeted at business owners.
For reference, here's a link to JarredBunch's Summit for you to check out:
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PROJECT SPECS
PROJECT TIMELINE​
1
Month
INTERVIEW VIDEOS​
24
Produced
LANDING PAGE​
1426
Views
NEW
LEADS​
226
Generated
LANDING PAGE​
29.47%
Conversion Rate
UNIQUE SUMMIT​
150+
Viewers
UPSELL
PAGE​
9.52%
Conversion Rate
THE RESULTS
